Once your competition is up and running in-store, it’s time to spread the news. If you want to, you can advertise through any of the usual channels that work well for your business, like flyers, posters or even in the local paper or community newsletter.
The more exciting and interesting you make the competition, the more customers will sign up.
In addition to the promotional material provided you could put up streamers, balloons and any other colorful signs to make your store more festive and do extra small things like all wear party hats or ring a bell whenever someone fills in a form.
If you have a reasonable Facebook following or an established website, it’s a great idea to promote your competition online. You can encourage Facebook friends to visit your store in order to enter and you could also take photos of spot prize winners and post them on your Facebook page to encourage visits and engagement.
You could start by sharing the competition on your Facebook page now!