Because they are the “face” of your business, your staff will single-handedly make or break any kind of promotion or competition you try to run, so take the time to explain how it works carefully. Make sure everyone understands the rules and what to do and say, step by step. It could be very useful and lots of fun to get them to practice with each other!
For the We-Care Pharmacy Competition, we are offering prizes to pharmacy staff as well, so everyone has a chance to win. You could set up a tracking chart to see how everyone is doing and how many entry forms your pharmacy has managed to collect in total. You could offer some of your own prizes and incentives to the person that collects the most entries or who shows the most enthusiasm etc.